Retail and Service-Based Business Owners Enhance Your Sales Strategy

The City’s Economic Development and Tourism Department is excited to host ‘The Future of Business: It’s a Tall Order’ with keynote speaker Heather Thomson. 

Business owners are invited to attend an insightful keynote presentation on Thursday, November 7, designed to equip Kenora businesses with tools to sharpen their sales strategies and adapt to evolving consumer behaviour trends. Renowned keynote speaker, Heather Thomson, a leading expert in consumer behaviour and business strategy, will guide attendees through innovative methods to reach target markets and transition seamlessly from physical to digital engagement. 

Heather Thomson is the Executive Director of the Alberta School of Business – Centre for Cities and Communities, where she mentors future business leaders and collaborates with industry experts on education, consulting, and community outreach. With a wealth of experience consulting for businesses and communities across North America, Heather is passionate about empowering businesses to thrive in today’s evolving market. 

Heather's philosophy is: “Don’t just do things differently—do different things.” In this engaging session, she’ll provide actionable insights to help local businesses invigorate their strategies, connect with their community, and enhance their digital presence. 

Event highlights

• Learn to understand your target market better

• Navigate the shift from traditional to digital engagement
• Gain practical tips to boost local business success 

Allyson Pele, Economic Development Officer, expresses her enthusiasm, stating, “This is a must-attend event for business owners looking to refine their sales strategies and stay ahead of the curve in today’s market. Take advantage of this opportunity to learn from one of the industry’s top strategists.”

Business owners, seize this chance to gain actionable insights to help your businesses in revitalizing strategies, engaging with your community, and elevating your digital presence. Register to secure your seat for ‘The Future of Business: It’s a Tall Order’ with keynote speaker Heather Thomson.

Event details 

• Date: Thursday, November 7, 2024
• Time: 9:00 to 10:30 a.m. (Doors open at 8:30 a.m.)
• Location: Clarion Lakeside Inn, Kenora
• Cost: $15 (includes refreshments)
• Register at Eventbrite

Media contact

Allyson Pele, Economic Development Officer, City of Kenora
apele@kenora.ca 
807-467-2204